Eberhard & Co. participated as the Official Timekeeper at Racquet Trend 2025, the international event dedicated to racquet sports, held from March 7 to 9 at the new Olympic Pavilion of Fiera Milano. The event covered 34,000 square meters with 22 courts and focused primarily on tennis and padel, sports that engage a large number of enthusiasts in Italy and across Europe.
On this occasion, the main tennis arena was named in honor of the brand, becoming the “Eberhard & Co. Tennis Arena” by Ennova. The Maison took part in several events, also hosting an exclusive corner in the VIP Lounge adjacent to the tennis arena. During the three-day event, thousands of visitors could watch matches, demonstrations, and masterclasses held by internationally renowned athletes and coaches while also discovering the latest trends and innovations in the world of racquet sports.
The Swiss Maison has a long tradition of supporting sports events, a bond that is strengthened by the dynamic spirit of some of its most iconic collections – the same spirit that will be the common thread of the new products the brand is preparing for 2025. Additionally, there is a natural affinity with the event’s audience, an intergenerational crowd where the passion for sport and healthy competition blend with the desire to lead an active lifestyle, a value that is particularly close to the brand.
As emphasized by Mario Peserico, General Manager of Eberhard & Co.:
“The connection with sport is an integral part of the Maison’s history and deeply engages us both on a personal and professional level -two areas where balance between physical and mental strength, discipline, challenge, but above all fun and full self-expression, are essential.”
